Method
A model is the moment an organisation says the quiet part out loud — the sentence that turns shared assumptions into something everyone can see and check.
A data model is an organisation's "just to be clear" sentence. Everyone works on implicit assumptions — about what a customer is, when an order becomes an order, which definition of revenue counts. It works, right up until someone writes it down. Modelling is the moment you say: just to be clear, this is what we mean.
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